CNBC-TV18 Exclusive | PB Fintech acquires Pensionbazaar.com, say sources

In a strategic move to expand its footprint across the financial services landscape, PB Fintech has acquired Pensionbazaar.com, according to sources. The acquisition will make Pensionbazaar a wholly owned subsidiary of PB Fintech, marking the company’s formal entry into the pension product distribution segment.With this move, PB Fintech is now set to operate through three core verticals:

1. Policybazaar – Focused on insurance distribution

2. Paisabazaar – Specialising in credit products

3. Pensionbazaar – Dedicated to pension product distributionThe acquisition will further help PB Fintech diversify its financial services offerings, aiding users in choosing and investing in retirement and pension-related financial products, further cementing PB Fintech’s long-term growth strategy.

PB Fintech on July 31 reported a 40% year-on-year (YoY) jump in net profit at ₹84.5 crore for the first quarter that ended June 30, 2025. The company’s revenue from operations surged 33.5% to ₹1,348 crore.

PB Fintech reported a total insurance premium of ₹6,616 crore for the first quarter, marking a 36% year-on-year growth, driven primarily by a 65% increase in online new health insurance. Core insurance revenue rose 37% year-on-year, while core credit revenue declined by 22%.