The viral video of the vibrant spectacle was first shared by DJ AJ (@djajmumbai), who spun desi beats atop an open-back vehicle while hundreds danced their way through New York’s iconic Wall Street. Captioning the video, he wrote, “Who would have ever thought the city’s power corridor shut down for a 400-person baraat?”
The baraatan energetic pre-wedding procession central to South Asian nuptials, featured glittering lehengas, sherwanis, pounding dhols, and an enthusiastic crowd celebrating the groom’s arrival. The street transformed into a Bollywood block party, complete with beats, tradition, and a dash of Big Apple glam.Netizens have mixed reactions to Wall St baraat
The groom arrived in a classic ivory sherwani layered with pearls and was, at one point, hoisted into the air by his friends and family. The bride dazzled in a deep red lehenga with ornate gold detailing and styled with a soft updo and minimal makeup.
The procession drew a flood of social media reactions. While many applauded the spectacle as magical and joyful, others questioned its public impact.
Many internet users wondered if proper permissions had been secured and criticised the disruption.
Meet the bride and groom
Varun Navani, CEO of enterprise AI platform Rolai, and Amanda Soll, director of legal compliance and risk management, tied the knot, according to a New York Post report.
Although the couple is based in Boston, they chose to marry in NYC.
The report cited their Knot page saying the four-day wedding extravaganza kicked off with a sangeet at The Glasshouse on May 23, followed by the viral baraat and reception at Cipriani Wall Street on Saturday.
The celebrations were far from over! Sunday saw the couple tie the knot again in a Jewish ceremony, followed by an after-party at Slate, which lasted until 4 am. The festivities concluded on Monday with a farewell brunch.
A pricey party worth the permit
As per the report, city records revealed that the couple filed 28 permits to make the event happen. They reportedly spent an estimated $25,000 to $66,000 per location to secure space and NYPD coordination. As per New York City event classifications, the baraat qualified as an ‘extra-large’ event—and an unforgettable one at that!
