Thursday, November 12, 2026

Pine Labs enters Philippines market with GCash partnership

Date:

Pine Labs Ltd. has announced its entry into the Philippines market on Tuesday, May 12, through a partnership with GCash for Business.Under the partnership, Pine Labs will serve as the payments technology partner for GCash for Business and support the next phase of merchant acquisition in the region through its point-of-sale software capabilities and integrated value-added services.

The collaboration will integrate instalment payment plan (IPP) offers, rewards, loyalty and cashback features with GCash’s merchant acquiring solution. The integration will also support multiple digital payment modes, including card and QR payments, the company said in an exchange filing.
Also read: The two major risks that Indian IT stocks face after the latest OpenAI announcementPine Labs said the partnership is aimed at enabling micro, small and medium enterprises (MSMEs) in the Philippines with a digital payments infrastructure through GCash’s merchant network.
GCash for Business currently offers products such as PocketPay, which turns smartphones into point-of-sale devices, and SoundPay for real-time audio payment confirmations. Merchants on the platform will now be able to accept both card and QR payments through Pine Labs’ point-of-sale technology.“GCash helps Filipino entrepreneurs grow by giving them simple, reliable ways to accept payments and manage their daily operations,” said Paul Albano, General Manager and Head of GCash for Business.

Also read: Aurionpro Solutions shares fall 10% as Q4 margins hit multi-year low despite strong FY26 growth

“With our collaboration with Pine Labs, merchants can now offer more payment choices and added perks, making it easier for their businesses to expand and serve more customers,” he added.

Dheeraj Chowdhry, Chief Business Officer – Southeast Asia at Pine Labs, said the partnership will help deliver “high-performance software integrations, smarter payment flows, and powerful value-added services” to merchants in the Philippines.

Pine Labs said it already has a locally incorporated entity in the Philippines and currently powers one of the country’s largest gift card programmes for SM Retail Inc.

Shares of the company were trading 2.03% down at ₹191.49 as of 12.29 pm on Tuesday. The stock has gained about 7% over the past month, but has declined nearly 19% this year.

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