Senco Gold Q4 update: Revenue surges 46% YoY on wedding demand despite volatile gold prices

Jewellery retail chain Senco Gold Ltd. reported a strong performance for the final quarter of the current financial year with revenue up 46% year-on-year (YoY), driven by robust demand during the wedding season despite volatile period for gold.The company also benefited from festive and special occasions, including Valentine’s Day and Women’s Day.Same-store sales growth (SSSG) came in at 34%, indicating healthy traction across existing stores and continued consumer demand despite elevated gold prices.Gold prices rose about 20% quarter-on-quarter to peak levels before correcting nearly 20% in mid-March, eventually stabilising with daily fluctuations of 2–5%, the company highlighted in a regulatory exchange. On a year-on-year basis, average gold prices surged significantly, nearly doubling compared to the same period last year.Business continued to expand. The company added seven new showrooms during the quarter, taking its total retail network to 201 stores. It also highlighted a shift in product mix, with increased focus on lightweight and everyday jewellery.For the full financial year FY26, Senco Gold reported a 35% YoY increase in revenue, an acceleration compared to 21% growth recorded in FY25.In January 2026, Senco’s board approved the acquisition of a 68% stake in August Jewellery Private Ltd (AJPL), the company behind the fast-fashion jewellery brand Melorra.In the new financial year, it is banking on Akshaya Tritiya and regional festivals to boost demand in the first quarter and plans to add 20 to 25 stores in FY27, with a continued focus on franchise-led expansion.Shares of the company closed at ₹288.80 apiece, up 0.07 for the trading session on Thursday, April 3.First Published: Apr 4, 2026 7:07 PM IST

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