The partnership aims to help M&S evolve into an omnichannel, data-driven retailer. TCS will leverage AI technologies along with its extensive domain expertise and one of the world’s largest AI talent pools to support the transformation. The engagement is designed to enable future readiness, underpin long-term growth, and enhance customer experience.
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Sacha Berendji, Operations Director, Marks and Spencer, said, “Technology transformation is a key strategic priority for M&S as we invest for growth. Having the right suite of partners, with access to the latest developments in AI and digital expertise, is imperative. I am pleased that we are extending our partnership with TCS, who will work alongside our in-house team as we accelerate our digital transformation.”Krishnan Ramanujam, President – Consumer Business Group, Tata Consultancy Services, said, “M&S is a highly cherished and iconic British brand that has always been at the forefront of retail innovation. We are proud of our long-standing partnership and delighted to be chosen to support its enterprise transformation.
Our strong contextual knowledge of M&S’s business helped lead the digital wave for M&S. As M&S now accelerates its technology transformation, we look forward to bringing our enterprise-scale AI capabilities, deep retail expertise, and engineering leadership to create sustained value, business agility, and a future-ready retail enterprise.”
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Shares of Tata Consultancy Services Ltd ended at ₹2,587.75, up by ₹27.95, or 1.09%, on the BSE.
(Edited by : Jomy Jos Pullokaran)
